Celeste Shares Video For New Single “This Is Who I Am”

CELESTE MAKES DIRECTORIAL DEBUT

WITH VIDEO RELEASED TO ACCOMPANY NEW SINGLE

“THIS IS WHO I AM”

CELESTE has made her directorial debut with a video to accompany her new single “This Is Who I Am.” The darkly cinematic short film, which has debuted exclusively with NOWNESS, was shot in Winchester UK with a cast of collaborators assembled by the singer-songwriter, including the artist Edward Rollitt, choreographer Holly Blakey and designer Sonia Trefilova.

Celeste positions the film as a respectful yet theatrical reminder of the oppression women have faced throughout history, and their collective strength and resilience to overcome – introducing two key characters related to her upcoming 2025 album.

“The initial thinking behind the idea is that there is a sense that we, as a people, are enduring a kind of suffering, perhaps due to a lack of connectivity among people in society,” she says. “It has been my thinking for a long time now that we feel quite often that women are, or should be, the bearers of our comfort. But in the way our roles and lives have evolved, we are no longer the universal caregivers that keep a society functioning, feeling loved, nurtured, and in the safety of the metaphorical womb. I believe this has led to a level of frustration, of violence towards women. My hope is that the depiction of myself, although bound, shows a strength that defies the circumstance.”

 “This Is Who I Am” is a track that finds drama in simplicity, as the artist’s velvety, old-world voice wraps around melancholy piano chords and cinematic strings that swell towards a belting crescendo. Produced by Kendrick collaborators BEACH NOISE, the BRIT Award-winner and Oscar nominee CELESTE has held the song close for almost four years. Now, as she prepares to tell the next chapter of her story, the stirring “This Is Who I Am” is less a reintroduction to Celeste’s music and more an act of self-actualisation, a complete creative distillation of her craft that sees her step with purpose into her new era.

“This Is Who I Am” is the title song for Peacock and Sky’s new series The Day of the Jackal. An adaptation of the Frederick Forsyth novel of the same name, the track was selected for the show’s opening credits, handpicked by Eddie Redmayne, who plays the titular assassin, and his co-star Lashana Lynch.

A lot has happened since Celeste’s spell-binding performance of her breakout song “Strange” at the BRIT Awards placed her firmly in the global spotlight. The British-Jamaican musician, who landed the prestigious double win of both the BRITs Rising Star Award and BBC Music’s Sound of 2020, achieved a No. 1 on the UK charts with her 2021 debut album Not Your Muse. That year also saw her earn a Mercury Prize nomination alongside Academy Award and Golden Globe nominations for “Hear My Voice,” her lead single from The Trial of the Chicago 7.

Since then, Celeste has taken a step back from the glare of mainstage spotlights to recalibrate and reconnect with herself, figuring out how to stay true to her vision and sense of authenticity in her work. It’s this mentality that led Celeste to collaborate with the Tate Modern for the launch of her 2022 single “To Love A Man,” release this year’s “Everyday” with a limited vinyl run and a live performance at record store Rough Trade in London.

Celeste cites her most recent work on Steve McQueen’s upcoming World War II drama Blitz as the most fulfilling, marking the first time the artist has acted on screen.

“Meeting Steve McQueen was one of the most inspiring and significant moments of my life in the last two years,” says Celeste. Witnessing the director’s uncompromising attention to detail on set, she explains, helped reaffirm her belief in artistic intuition, aligning with the core statement of “This Is Who I Am” and her subsequent approach to writing music, reinstalling her confidence and sense of navigation.

All of which brings us back to “This Is Who I Am.” On the song, her warm, raspy voice asserting that “Only you can tell them this is who I am,” Celeste appears to address the person who is all knowing of who she is. Perhaps that was true at the time of writing. But after four years of introspection, it’s clear that this is an artist who knows herself better than anyone else and is giving others the voice and confidence to be who they are, bravely and boldly. The singer climbed to the summit of the music industry, took in the view and carefully traced the way back to her truth. Who is Celeste? She’s about to show you.