Introducing: RGB // New Single “iCare" Out Now!
June 18, 2024 – Introducing: RGB! The Tel Aviv, Israel-based indie pop trio has released their fierce new single “iCare” – PRESS HERE to listen. The edgy, percussive song criticizes the numbness of the world to the pain of others while capturing the essence of fighting the demons outside and within. RGB has also released an official lyric video for “iCare,” the latest in their multi-media visual platform GTV (Green TV) featuring lighthearted visuals and whimsical, comical, dreamy and playful videos connecting to the notion of being a kid falling asleep in front of a TV so that the onscreen images and the images of one’s dreams fuse together – PRESS HERE to watch. “iCare” marks the follow-up to RGB’s recent single “Unhappy,” with both tracks to appear on their second full-length album out later this year.
“We’re thrilled to finally share our new song ‘iCare’ with the world,” shares RGB. “This one really means a lot to us – it’s about the daily struggles we all face and the fight to stay strong. We poured our hearts and souls into the music, the lyrics, and the production. ‘iCare’ dives deep into the feeling of being the only one who sees the world’s pain and deciding to confront it head-on. It’s a raw, honest track, and we hope you find something in it that speaks to you. Making this song was an emotional journey for us, and we’re excited for everyone to hear it. Thanks for listening and being part of our journey. Your support means everything to us.”
Comprised of singer/songwriters Roy Bartal and Noi Agam and keyboardist/producer Alon Kenett, RGB uses their fresh elegant pop vibe to spread love, joy and happiness while also acknowledging that it’s okay to embrace life’s dark stages and sadness as a key part of their journey back to the light. The fully independent trio writes, creates, and produces all of their music and videos. Beyond the generally upbeat and optimistic vibes of the music, another element driving RGB’s creative aesthetic is that their name is an acronym for Red, Green, Blue – the main colors of the subpixels on our computer and smartphone screens, set to various intensities to create all the color combinations that we see. Inspired by Roy’s background in graphic design, the name reflects the fact that, as he says, “you can adjust the brightness of each color in the pixel, which changes the color of the pixel itself, just as we can adjust the vibe of our music according to our feeling at a given time and not be chained to a specific genre, mood or ‘color’.” From the start, RGB’s slogan has been “Adding color to your life.”
RGB debuted in 2020 with their EP, In Sight, and released their full-length debut album, The Art of Passing Time, in 2021. They started working on their next musical phase in 2022, planting the seeds throughout that year and 2023 for what will be featured on their sophomore album. RGB introduced this chapter in April with the release of “Unhappy,” whose spirited, intoxicating rhythms belie the narrative of trying to run away from sadness only to realize it can’t be escaped – it will always be there even on visits to one’s “happy places.” PRESS HERE to watch the official music video for “Unhappy” and PRESS HERE to watch a performance video.
The goal with RGB’s original music is to make people feel good and comforted – providing a musical hug where listeners feel better afterwards.