DRYBOY DROPS EVOCATIVE ‘HOW 2 LOVE AGAIN’ MUSIC VIDEO
Rising star of alt-pop and beyond, Dryboy, is unveiling the much-anticipated music video for his single, ‘How 2 Love Again,’ from his debut EP, Alone and Alive, on March 27th via Rostrum Records. Directed by Chris Vergara, the video encapsulates the song’s essence—a heartfelt journey of coaxing a jaded former paramour back into the arms of love. Dryboy's polished vocals, showcased in the poignant chorus, demonstrate his expansive vocal range and genuine emotion. Vintage handheld camcorder shots blend seamlessly with modern visuals, adding a nostalgic layer to the storyline. From reminiscent arcade moments to contemplative drives, ‘How 2 Love Again’ serves as both a visual and auditory exploration of love's complexities and heartbreak.
Throughout the video, our protagonist roams the streets and beaches of Los Angeles, lost in memories as he vividly recalls moments shared with his ex-lover in Chicago. Memory screen captures of their joyful times punctuate the scenes, eliciting a sense of longing and introspection. Notably, the same actress featured in Dryboy’s 2022 music video, ‘Habits,’ makes an appearance, weaving a cohesive narrative across his visual repertoire. This recurring motif adds depth to the storytelling, emphasizing the interconnectedness of the up-and-comer’s emotional journey throughout his body of work.
The year 2024 has kicked off with great momentum for Dryboy. Just after inking a deal with Rostrum Records (Mod Sun, Mac Miller, and Wiz Khalifa), his emotive songwriting and dynamic melodies caught the attention of renowned booking agency, Primary Talent International. Under the representation of Sally Dunstone (known for managing acts like Cookiee Kawaii, Jack Harlow, MadeinTYO, and Rina Sawayama), the bright young talent is set to make waves in the industry.
Based in LA by way of Chicago, Dryboy has established himself in the music scene with a distinctive blend of pop, rock, and alternative hip-hop. He burst onto the scene with the popular track ‘Summer Nights,’ featuring Clever, which has garnered over 9 million streams on Spotify.
His latest visual release, ‘How 2 Love Again,’ follows the success of ‘Highway to Pain’ and ‘Blood On The Floor,’ showcasing Dryboy's talent for transforming personal struggles into compelling artistry. For fans who just can't get enough, stay tuned for behind-the-scenes glimpses into the promising newcomer’s creative process, set to be unveiled on March 28th.